World Class Entertainment on the Bill at Sydney’s Event Showcase

Visitors at Sydney’s Event Showcase will come face to face with some of Australia’s hottest talent this year due to Exhibitions and Trade Fairs (ETF) naming Apples & Pears Entertainment the official entertainment partner of the show.

With ‘sourcing quality corporate entertainment’ named as one of the top three reasons people attend the show, this exciting new development represents a complete overhaul of the Showcase’s Entertainment program. It has been designed to go right to the heart of providing the ultimate solution for busy event organisers needing to source quality entertainment.

In a very exciting ‘first’ for the show, the revitalised entertainment program produced by Apples & Pears will be presenting daily surprise performances by major Australian talent. They will also showcase a wide range of professional performers complete with full stage production for maximum effect.   

Jodie Richmond, CEO and General Manager of ETF, said the new partnership is a fundamental change in the quality of entertainment presented at the Showcase.
“Our market research revealed that corporate entertainment is one of the most vital and memorable facets to event planning and management.

“Our partnership with Apples & Pears provides the answer to event businesses wanting to find and experience firsthand the best corporate entertainment available today. The new and improved Entertainment Showcase will provide an unparalleled level of access to an extremely diverse and high quality bill of corporate entertainment,” said Ms Richmond.
 
Apples & Pears combines the experience and musical knowledge gained from having run a successful independent record company, production studio and managing a talent roster of the finest names in entertainment to produce corporate entertainment successfully across Australia.

Over 10 years, Harris Meitanis, Managing Director of Apples & Pears Entertainment has produced entertainment for in excess of 1000 events.

“Artists of the highest calibre are no longer out of reach for corporate event planners through experienced agencies like Apples & Pears Entertainment.

“We are very excited and proud to cement our position as leaders in the events industry by becoming the official entertainment partner for Sydney’s Event Showcase for 2012.

“The program we’re producing will not only excite visitors with an entertainment experience never-before-seen on the tradeshow floor, but also provide them with a taste of quality performances they can have at their next event. Our aim is to completely blow the socks off all the visitors to the show. We are really looking forward to revealing to the industry the extent of what we can do,” said Mr Meitanis.

Performances by major Australian talent will be announced closer to the Showcase date.  Seats at the Entertainment Showcase will fill up quickly across the two days. Attendees are encouraged to visit the Show’s website or Facebook page to keep an eye on the release of acts, program line ups, and show times.

Sydney’s Event Showcase, 15 – 16 August 2012 is co-located with Australian Business Events Expo at the Sydney Convention and Exhibition Centre. 

Registration is free and strongly encouraged before the show dates to avoid queues at the door.

Welcome Mat for Rotary International - Rotary Convention

Minister for Tourism and Major Events, George Souris, today announced that Rotary International has confirmed its 2014 Rotary International Convention event will remain in Australia’s global city, and will re-locate from Sydney Convention and Exhibition Centre (SCEC) to Sydney Olympic Park.

After winning the initial bid in 2006, Sydney was required to resubmit an extensive proposal showcasing Sydney Olympic Park as the host venue, due to the closure of SCEC for the Sydney International Convention and Exhibition Precinct (SICEEP) development.

The 2014 Rotary International Convention will be held in June and is expected to attract up to 18,000 delegates who will spend 72,000 delegate days in Sydney and deliver an economic impact of $60.5 million to the state.

“This is a great example of NSW’s flexibility and agility when it comes to hosting world-class events.

Government and the private sector have rallied together to make sure that the promised Rotary 2014 event will be delivered seamlessly, despite the required venue change,” said Mr Souris.

“This is a spectacular result for our visitor economy, with the event delivering an estimated economic impact of $60.5 million. It is also a strong demonstration that Sydney is well and truly open for business – even during the SICEEP development period.”

Business Events Sydney’s (BESydney) CEO Lyn Lewis-Smith said, “We are thrilled to hear that the international Rotary delegation will still be coming to Sydney in 2014. Such a mega-event is an amazing opportunity to demonstrate the skill and adaptability of our industry,” comments Lyn Lewis-Smith, CEO of BESydney.

“BESydney worked hand in hand with the NSW Government and Sydney Olympic Park Authority on venue options. We showcased the flexibility, diversity and passion that ‘Team Sydney’ had to offer the Rotary event in 2014. This has delivered a fantastic outcome for Sydney, NSW and Australia’s global reputation.”

Chair of the local organising committee, Barry Thompson commented, “There were certainly serious discussions in the wake of the SICEEP development announcement. But Sydney’s resubmission has proven to the Rotary International team that even without the planned venue, the harbour city will deliver an outstanding 2014 convention.”

“Rotary International was very impressed by the efforts of the NSW Government, BESydney, Sydney Olympic Park and other involved parties to accommodate our event.”

If you are seeking Nearby Accommodation for this Convention for one or many, contact Metro Hotels Corporate Sales Contact:

• Richard Amour
• Business Development Manager
• Phone: 02 92880108
• Email: RAmour@metrohg.com

Source = Business Events Sydney